"If you think it's hard to get a straight answer from a politician, try getting a firm price from a funeral director"!

Hi, I'm Keith Russell,

Back in 1980, I started a small funeral business charging about one third the normal cost of a funeral. I called it "Simplicity", and it caused an uproar in the industry. In 1987, it was bought by American interests, and I had to stay out of the industry. When the contract time expired, I looked at the industry again, and saw that funeral costs had again soared, so I have started again. This time, it's

SENSIBLE  FUNERALS